Breeder Direct Welcomes Matt Culler as Product Development Lead
Breeder Direct proudly announces the addition of Matt Culler as Product Development Lead. With a proven track record in seed innovation, quality management, and product development, Culler will drive Breeder Direct’s product strategy as the company continues to build for the future.
Culler brings over 20 years of experience in the industry, most recently serving as Field Trialing Manager & Digital Solutions Science Manager at Bayer Crop Science.
From streamlining advancement processes to implementing advanced trait conversion platforms, Culler has consistently delivered innovative, customerfocused solutions that advance both product pipelines and industry standards.
“We’re at an inflection point,” said Marc Neuman, Director of Breeder Direct. “Matt’s depth of expertise, strategic thinking, and collaborative leadership style are exactly what we need to accelerate our growth, strengthen our product portfolio, and deliver exceptional value to our customers.”
As Product Development Lead, Culler will oversee the design, testing, and commercialization of Breeder Direct’s corn and soybean genetic and trait program. This includes aligning product innovation with the evolving needs of independent seed companies and strategic partners.
“I’m thrilled to join a company that’s nimble, ambitious, and committed to pushing the boundaries of what’s possible for independent seed companies, Culler said. “Breeder Direct’s vision aligns perfectly with my passion for applying science, technology, and operational excellence to deliver products that make a real difference in the field.”
Matt resides in the St. Louis area with his wife, Angela, daughters Laura age 13 and Anna age 9. Matt keeps busy outside of work keeping up with all the kid's sport and artistic activities, traveling with his family and woodworking and home improvement projects.
Founded in 2020, Breeder Direct is dedicated to serving the independent seed industry, providing elite corn and soybean options, with the flexibility needed to plan for the future.